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Marketing Specialist

Full time in Philadelphia, PA

 

Job duties:

  • Use tools including Odoo system and Marketing Engineering for Excel to gather and analyze data of point of sale, inventory, consumers, operation, prices, competitors, etc., forecast and track marketing and sales trends and develop marketing strategies;

  • Conduct market research and analyze trends to identify marketing opportunities;

  • Implement and coordinate marketing strategies and brand campaigns with sales and financial departments based on internal and external analysis of market forces;

  • Evaluate and optimize marketing and pricing strategies for hardwood floors, kitchen cabinet, vanity and complementary services; 

  • Increase brand awareness by promoting at architecture trade shows and industry-related events, building presence through online platforms such as company websites and social media;

  • Evaluate and report the performance of the campaigns, gain insight and assess against goals;

  • Calculate and monitor the budget of each marketing campaign and strategy deployed;

  • Write, proofread, and edit creative and technical content for marketing materials.

 

Job requirements:

Requirement: Master’s Degree in Marketing, Management or Innovation Management & Entrepreneurship, and minimum 6 months experience as marketing specialist, sales associate or related performing market analysis & brand campaign and applying Odoo and Marketing Engineering for Excel. Paid or unpaid experience and part-time equivalent experience during OPT is acceptable.

Mail resume to YD Hardwood Floors USA Inc., 1900 Washington Ave, Unit E, Philadelphia, PA 19146